Twitch Prime is dropping ad-free viewing in September

Twitch Prime is a great mode to earn a load of extra goodies if yous eat a lot of content on the streamingservice. Since launch, the visitor has given out free monthly channel subscriptions, free games, and in-game loot as part of the program. But there'south one perk that'south nigh to get the ax: ad-free viewing.

In an update posted to its blog today, Twitch announced that it volition cut advertizement-free viewing from its Twitch Prime benefits for new subscribers starting on September 14. The reason? A re-evaluation of existing benefits as the company "[continues] to add value to Twitch Prime." From the post:

Advertisement is an important source of support for the creators who make Twitch possible. This change will strengthen and aggrandize that advertising opportunity for creators then they can get more support from their viewers for doing what they love. We want Twitch to remain a identify where anyone can enjoy one-of-a-kind interactive entertainment, and ads allow the states to continue making Twitch the best place for creators to build communities around the things they love and make money doing information technology.

Crucially, if yous're already a Twitch Prime member, you'll all the same go to take advantage of ad-costless viewing through October 15. And if you lot bought an almanac subscription, yous'll continue to be able to picket without ads until your next renewal date.

Going forrard, you'll still be able to sentry without ads in one of two ways. You can use your free monthly channel subscription to strike ads for that item channel. For a full advertisement-free experience, Twitch says yous tin can buy a subscription to Twitch Turbo.

While information technology'southward a bit disappointing to meet the perk taken away, Twitch seems to exist using the freed up resources to focus on meliorate freebies in the future. "We're just getting started, and the customs can continue to expect more than and better free games with Prime and in-game loot every month, monthly aqueduct subscriptions, exclusive badges, forth with new benefits and surprises," the visitor says.

What is Twitch Prime and how do I become it?

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